about
making commerce visible to ai
we're building the infrastructure that connects e-commerce catalogs to the ai assistants that will power the next era of shopping.
why we exist
why ai commerce matters
the way people discover and buy products is fundamentally changing. ai assistants (ChatGPT, Google AI, Alexa, and others) are becoming the primary interface between consumers and commerce.
but there's a problem: most product catalogs are invisible to ai. they were built for search engines and human browsers, not for ai comprehension. product data is unstructured, incomplete, and lacks the semantic richness that ai needs to understand and recommend products effectively.
alana solves this. we score, optimize, and distribute your catalog so ai assistants can find, understand, and recommend your products to the right customers at the right time.
our principles
ai-first
we believe ai assistants will become the primary way consumers discover and buy products. we're building the infrastructure for that future.
transparency
every score, recommendation, and optimization is explainable. no black boxes. you understand exactly what we do and why.
simplicity
complex problems, simple solutions. our platform does the heavy lifting so you can focus on your products.
open standards
we build on open protocols like MCP. your data is yours. your catalog connects to any ai assistant, not just ours.